Marketing Strategy

Marketing Strategy Engineer Jobs

3 jobs found

25d ago

Junior Product Marketing Engineer

Electronic Assemblies MFG Inc. (dba ConductRF) Methuen, MA

Methuen, MA

25d ago

$60k+/yr Full time Marketing Coordinator Cross-Functional

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Job Description

Role overview

The Junior Product Marketing Engineer acts as a bridge between engineering and market strategy. You will assist with product launches, create customer-centric messaging, and contribute to pricing strategy by analyzing costs and competition. This role offers a pathway to broaden exposure to product management and technical marketing within a precision-focused environment.

Responsibilities

Develop product value propositions, datasheets, and technical collateral
Translate engineering specifications into customer-friendly benefits and use cases
Research industry trends, competitor offerings, and customer needs
Support segmentation and targeting strategies for key verticals
Coordinate product introductions with sales, engineering, and operations
Prepare launch kits, presentations, and training materials
Create tools and content to support sales conversations, such as FAQs and comparison charts
Assist in responding to technical inquiries and RFQs
Contribute to website content, email campaigns, and social media posts
Support trade show planning, booth materials, and product demonstrations
Gather feedback from customers and sales teams to inform product improvements
Track product performance and customer satisfaction metrics
Collaborate with engineering and operations to understand BOM, labor, and overhead
Assist in building cost models for new and existing RF cable assemblies
Identify cost drivers and opportunities for margin improvement
Conduct market price analysis
Benchmark competitor pricing across key product categories and customer segments
Analyze historical sales data to identify pricing trends and elasticity
Support pricing recommendations based on value, cost, and market dynamics
Maintain and update internal price lists and customer-specific pricing
Ensure alignment between ERP, CRM, and quoting tools
Support periodic pricing reviews and adjustments in collaboration with finance and sales

Requirements

Bachelor’s degree in Engineering (Electrical, Mechanical, or related) or Marketing with technical coursework
0–2 years of experience in product marketing, engineering, or technical sales (internships count)
Familiarity with RF technologies, cable assemblies, or electronic components preferred
Strong analytical skills with Excel and data modeling tools
Excellent communication—able to simplify complex concepts for diverse audiences
Experience with CRM, ERP, or pricing tools a plus
Curiosity, initiative, and a collaborative mindset

Technologies

Excel

Benefits

Mentorship from senior product and engineering leaders
Exposure to real-world product strategy and pricing decisions
Opportunities to grow into product management or technical marketing roles
Competitive compensation and benefits package
A culture of precision, integrity, and innovation
401(k)
Dental insurance
Employee assistance program
Health insurance
Life insurance
Paid time off
Retirement plan
Vision insurance

Pay

From USD 60,000 per year

Work location

Onsite in Methuen, MA

Education

Bachelor’s degree required; fields may include Engineering (Electrical, Mechanical, or related) or Marketing with technical coursework

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1mo ago

Product Marketing Engineer

Texas Instruments Dallas, TX

Dallas, TX

1mo ago Closed

Full time Marketing Account Management Campaign Management

This position is no longer accepting applications (closed Jul 8, 2026).

Job Description

The Product Marketing Engineer role at Texas Instruments is based onsite in Dallas, TX.

Responsibilities

Convert design-in opportunities into design-wins to grow net revenue while maintaining profitability.
Build and sustain strong relationships with key Tier 1 customers and their account teams to surface opportunities.
Craft product positioning and messaging that differentiates TI offerings and identifies adjacent markets and new customer opportunities.
Plan, manage and execute marketing activities across the full lifecycle of a new product, from pre RTM through RTM and post-RTM.
Analyze the competitive landscape and develop strategies to close gaps.
Collaborate with customers and TI field sales and applications teams to support design-in opportunities.
Track opportunities on a weekly and monthly cadence, handling price escalations, customer visits, sampling, and related activities.
Communicate product strategies across cross-functional teams including pricing, campaigns, online marketing, and launches.

Requirements

Bachelor's degree in electrical engineering.
3+ years of relevant experience.

About Texas Instruments

Engineer your future with TI. Our culture empowers employees to own their career development and collaborate with some of the smartest people to shape the future of electronics.
Diversity by design. TI values varied backgrounds and perspectives as drivers of innovation and strength, and appreciates every voice.
Benefits that benefit you. TI offers competitive pay and benefits designed to help you and your family live well and stay healthy.
About Texas Instruments. TI designs, manufactures and sells analog and embedded processing chips for markets including industrial, automotive, data centers, consumer electronics and communications equipment. The mission is to make electronics more affordable through semiconductors, with ongoing innovation that builds on each generation.
TI is an equal opportunity employer and supports a diverse, inclusive work environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, disability, genetic information, national origin, gender, gender identity and expression, age, sexual orientation, marital status, veteran status, or any other characteristic protected by law.
Interested candidates should apply to this requisition.

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2mo ago

Marketing Content Engineer

Unum Group Portland, ME

Portland, ME

2mo ago Closed

$64k - $120k/yr Full time Marketing Ai Content Tools Brand Management

This position is no longer accepting applications (closed Jun 25, 2026).

Job Description

Unum Group is seeking a Marketing Content Engineer for an on-site role in Portland, ME, offering a salary range of USD 63,500 to 120,000 per year.

Responsibilities

Define content models and copy standards to ensure deliverables are strategic, creative, and distinct within a crowded marketplace
Design and engineer content experiences across digital channels aligned with brand strategy and audience needs
Create modular, reusable content components and structure content for personalization and omnichannel delivery
Collaborate with CX priority teams to co-develop program ideas and support agile ceremonies
Utilize AI tools such as Copilot and Writer.com to generate, refine, and optimize content across formats and platforms
Own high-level messaging for each program to ensure all marketing elements align with strategy
Design and maintain content taxonomies, tagging systems, and personalization rules for delivery
Partner with Creative Lead to establish style guidelines including tone and manner for all media
Build reusable content components and templates aligned with audience needs, SEO/GEO best practices, and platform capabilities
Write high priority and important communications with accountability
Determine optimal content placement across channels (web, email, social, portals, etc.) based on audience behavior
Present creative concepts to Senior Leadership and Strategy Review Board
Provide guidance to Production and Delivery team copywriters
Work with Process Facilitation Managers to brief teams and ensure alignment
Coordinate with external agencies and internal teams for consistent strategy and execution
Participate in retrospectives and contribute to process optimization
Apply information architecture and user experience principles to structure content for intuitive navigation
Design content models and workflows that support efficient management, retrieval, and personalization across digital platforms
Collaborate with UX and development teams to ensure user-centered, technically robust content solutions
May perform other duties as assigned

Requirements

Degree in Marketing, Communications, or a related field
6+ years of full-time professional communications experience; agency experience is a plus
Strong analytical skills with the ability to translate business requirements into content architecture
Superior writing, editing, and creative abilities across traditional and digital media
Experience with content management and automation tools, including headless CMS
Experience with analytics platforms for performance tracking
Understanding of content modeling and structured authoring (DITA, Markdown)
Experience with AI writing tools (Copilot, Writer.com) and content automation platforms
Knowledge of APIs, HTML/XML, and basic scripting
Ability to thrive in a fast-paced, collaborative environment and translate strategic direction into actionable, creative solutions
Proven ability to edit, coach, and develop other content engineers
Passionate about idea development and creativity
Works well independently and in cross-functional teams
High initiative and ownership
Proficiency with AP style
Experience modeling, organizing, and delivering content for digital platforms using information science and UX best practices
Experience collaborating with cross-functional teams to optimize content for usability, accessibility, and engagement
Familiarity with content management systems, metadata, taxonomy, and digital asset organization
Advocates a scalable content creation approach, creating content once for reuse across channels

Technologies

Copilot
Writer.com
Headless CMS
HTML
XML
APIs

Benefits

Award-winning culture
Commitment to inclusion and diversity
Performance-based incentive plans
Competitive benefits package including health, vision, dental, and short & long-term disability
Generous paid time off plus paid volunteer time
Up to 9.5% 401(k) employer contribution
Mental health support
Career advancement opportunities
Student loan repayment options
Tuition reimbursement
Flexible work environments

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Marketing Strategy Engineer Jobs

Junior Product Marketing Engineer

Product Marketing Engineer

Marketing Content Engineer

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