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Marketing Data and Analytics Engineer

Fortune New York, NY

New York, NY

Today

$120k - $150k/yr Full time Marketing Application Support Business Systems

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Job Description

Fortune Media is seeking an early, foundational Marketing Data and Analytics Engineer to build the data pipelines, definitions, and governance that connect Salesforce Sales Cloud and Salesforce Marketing Cloud. This role will establish measurement and reporting capabilities today, with a path to expand into a broader CDP and ESP ecosystem.

Key Responsibilities

Design, build, and maintain data pipelines between Salesforce Sales Cloud, Salesforce Marketing Cloud, and any future ESPs, along with adjacent systems such as event platforms, subscription tools, and analytics layers.
Ensure reliable, performant data synchronization within the integration architecture, including Salesforce Marketing Cloud Connect and future ESP and tool integrations.
Evaluate and help implement future ESP and CDP tooling, defining how data enters, moves through, and exits each system.
Document data flows, field mappings, and transformation logic in a centralized, accessible manner.
Establish and maintain a data dictionary with canonical definitions for contacts, leads, accounts, subscribers, and audience segments across systems.
Enforce data quality standards including deduplication rules, field validation, consent flags, and suppression logic to support a unified customer “golden record”.
Partner with the Salesforce Developer to ensure custom objects, fields, and automations align with governance standards.
Maintain compliance hygiene across marketing sends, including CAN-SPAM, GDPR, and opt-in/opt-out data integrity.
Build and maintain reporting frameworks for email performance, audience health, list growth, and data quality metrics.
Provide actionable insights to marketing and revenue stakeholders, including deliverability trends, segment performance, data decay, and contact coverage gaps.
Support attribution modeling and funnel reporting as Sales Cloud and Marketing Cloud mature.
Act as an internal expert and translator between marketing operations, engineering, and business stakeholders on data questions.
Collaborate with the Marketing Cloud Solutions Architect on technical implementation decisions.
Contribute to vendor evaluation and RFP processes for CDP and ESP investments.

Required Qualifications

Demonstrated ability to solve complex, high-scale engineering problems with clean, efficient code.
Strong proficiency in at least one major programming language beyond basic scripting (examples: Python, Go, Java).
Expertise in designing scalable, fault-tolerant distributed systems.
Deep understanding of system design trade-offs for enterprise data pipelines, including CAP theorem, latency versus throughput, and synchronous versus asynchronous processing.
Advanced data modeling knowledge, including distinctions between NoSQL and relational schemas and optimizing structures for high-performance retrieval in a CDP/CRM context.
2 to 6 years of experience in a data, data engineering, marketing operations, or martech-focused role.
Hands-on experience with Salesforce Sales Cloud and Salesforce Marketing Cloud, with an understanding of how they connect and where failures occur.
Fluency in SQL, including independent querying, transformation, and validation.
Working knowledge of data governance concepts such as data dictionaries, lineage, deduplication, and master data management principles.
Experience designing or maintaining data integrations (APIs, connectors, ETL/ELT pipelines).
Strong documentation instincts and comfort improving system clarity.
Comfort operating in ambiguity as the roadmap is actively being shaped.

Technologies

Python, Go, Java, SQL, Salesforce Sales Cloud, Salesforce Marketing Cloud, Marketing Cloud Connect, NoSQL, Relational schemas.

Preferred Qualifications

Experience with Marketing Cloud Connect and Synchronized Data Extensions.
Knowledge of email deliverability fundamentals such as sender reputation, list hygiene, and ISP feedback loops.
Exposure to ESP migration or evaluation projects.
Familiarity with CDP platforms such as Salesforce Data Cloud or Segment.
Salesforce certification (examples: Marketing Cloud Email Specialist, Administrator, or Data Cloud).
Experience in a media, publishing, or subscription business.

Compensation and Location

Location: New York, NY (hybrid)
Salary: USD 120,000 - 150,000 per year
Minimum experience: 2 years

Benefits

20 vacation days and 2 personal days in addition to 11 company holidays, plus an honour-based sick leave policy.
Health, dental, and vision coverage with 90% paid for individuals and families, along with flexible spending accounts where Fortune contributes to your HSA.
401(k) plan.
Generous parental leave.
Dependent care, commuter, and cell phone benefits.
Tuition reimbursement program.
Commitment to an open, inclusive, and diverse work culture.

Current Stack and Roadmap

CRM: Salesforce Sales Cloud
Marketing Automation: Salesforce Marketing Cloud
Integration: Marketing Cloud Connect
On the roadmap: CDP evaluation and integration, and ESP consolidation or migration

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